Wednesday, July 23, 2014

stages of business through which marketing pass

There are three stages through which marketing practice might pass:


1]Entrepreneurial marketing:
2]formulated marketing:
3]Intrepreneurial marketing:

Defining marketing:

Marketing is a societal process by which individuals and groups obtain what they need and want through creating, offering, and freely exchanging products and services of value with others.

Defining marketing management:

marketing(management) is the process of planning and executing the conception,pricing,promotion, and distribution of ideas, goods, services to create exchanges that satisfy individual and organizational goods.




Demand states and marketing tasks

The marketing tasks vary with the demand states , there are eight types of demand states they are as follows:

1]negative demand
2]no demand
3]latent demand
4]declining demand
5]irregular demand
6]full demand
7]overfull demand
8]unwholesome demand


The scope of marketing

The scope of marketing
marketing people are involved in marketing 10 types of entities:they are as follows:


1]goods:
2]services:
3]Experiences:
4]events:
5]persons:
6]places:
7]properties:
8]organizations:
9]information:
10]ideas:

There are four different marketplaces, they are as follows:


1]consumer markets.
2]business markets.
3]global markets.
4]non profit and governmental markets.